Well today I am pushing a site that some folks at Brookwood just started. I love to put other people’s name out there as long as you have some quality content. So today that site is StudentsbyDesign.com
It’s a blog all about Student Ministry. From Worship, the Student Pastors, and Production they are rocking with some great content for those of you in #Stumin. They are added to the blogroll now so if you gotta chance just click on the link on the post or even the blogroll on the side to connect with their stuff.
Also if you like what you see there subscribe to their feed. Just another way of spreading the blog love. And if you like there is a button at the top for me too
Anyway I would love to push your site too! However, you gotta have some good stuff so throw your link in the comment box and I’ll check it out and you might get a push too!
Yeah I’ve been getting lazy around jcisonline.com but the reality is that I’m just plain busy with Easter and planning for the most spectacular of summer events: Adventure Week 2009 But I found an incredibly thought provoking post from my boss over at nedgable.com
On a sidenote, I am loving the fact that my boss twitters and blogs. Chalk one up for the youngin’ Anyways back on topic. And it reminded me of a great little lesson that I learned in my days at the ol U of M campus.
“You don’t get to decide what people like, they do”
It’s a reality. Companies that succeed, exceed customer expectations, not their own. They figure out what people want and then give it to them. How many of you shop at a store where you hate their clothes??? That’s what I thought. Simple idea but difficult concept. Here’s what you have to do:
Have a worthwhile product or service
Fulfill a need
Exceed expectations
This past week at BrookwoodKiDs we did a series called “More Than a Story” (another sidenote: Perry our Pastor wrote a book called The Story and is doing a series called “The Story”) The Story in main service and More than a Story in kidmin. +1 for kidmin hahaha!
So back to our series in BrookwoodKiDs, we reached kids where they were more than usual. We used a clip from Ice Age to illustrate sacrifice, Upcoming Animated Kids Movie Trailers for Preshow, and an Audio game from recent kids movie characters all in one Sunday. The result: Our kids were engaged and more in tune with what was going on because we engaged them in their arena where they are experts. They wanted to know the takeaway for seeing some more movies. It was awesome! We had the thing that they need which is Jesus and we fulfilled and exceeded their expectations.
Overall great Sunday. Thanks for reading and by the way for someone who knows what people want and gives them Jesus in a great way check out this blog. He does this better than most people I know.
Here is the Bumper for our series called “More Than a Story”.It’s a fun Bumper based off of a template from Motion 3. We wanted to showcase movies and why they make us feel so much emotion. It’s because they echo the Story that God put together. That is the story that we are teaching and it’s much more than a Story.
And this one is incredible. If you haven’t heard of VideoTeaching.com then you need to stop reading and click the link and sign up. Couple things about this site.
You will be able to download video teaching messages from some crazy awesome speakers!
Will allow smaller churches to use high quality video for free rather than bring in guest speakers.
Steven Furtick, Francis Chan, Brian Houston, Craig Groeschel just to name a few!!!
What do you think about video teaching when your pastor is gone? Saves money but is it a better alternative to a guest speaker?
I haven’t really written a Marketing post in awhile. And after watching this video this week. It got me to thinking about the age old question of the Medium vs. the Message.
Now after this video you probably understand a bit more but here are the definitions of both.
Media-The various mass media that can be employed to carry advertising messages to potential audiences or target markets for products, services, organizations, or ideas.
Message-The visual and/or auditory information prepared by an advertiser to inform and/or persuade an audience regarding a product, organization, or idea.
These definitons are provided by the AMA and can be found here in the Marketing Dictionary.
Now I’m probably not the best person to address this topic. I have never worked in an advertising agency and the only marketing experience that I have I was taught in school, so please take all of this with a grain of salt. Also know that I have only this video to go off of on the information provided in Shane Hipps new book.
While I understand Shane’s point of view that the medium is the message I disagree but not totally. Alot of my disagreement results in the definition of the two words. The medium most certainly provides information. Most people wouldn’t even think of that. But it does. The best example is that Beer ads would more than likely be a terrible idea on radio because the idea of partying, celebrating, half-naked people can’t adequately be expressed on the radio.
However, I would argue that this transfer of the message is in itself, part of the message. Generally, the way that you come up with the media is after you figure out the purpose of your message and thus the message you want to give. Basically the job of the medium is to deliver the message. It does provide information but is not the message.
It would be like saying you are going to teach on video.
Ok what are you going to teach on?
Video…
hmmm
For the one of the shortest simplest ways to explain it go here on one of my favorite sites and check out this post. Church Marketing Sucks
But there are differing opinions out there. So what say you? Are they one and the same?
