Ministry Marketing

So I’ve really been thinking about this thing alot lately. And yesterday oddly enough, CMS ran a post on a Church Marketing Plan provided by the United Methodist Church that is really intense. I have never seen a plan like this for the church.

Do they exist? I’m sure they do.

Have I ever seen one? Nope.

So if you don’t know, I have a degree in Marketing. It’s something that I really enjoy. I am not a salesman. I didn’t go to school to be a salesman. Marketing is not Sales. They are very different. So I thought over the past few weeks, how it would be fun to give some things that I have thought about for a long time as far as Marketing and the Church are concerned. Then I saw the post and just had to jump on it. So over the course of this week I’ll throw out just a few tips that I think will help some people. Not only that I will pose some questions that you need to answer. I hope this will be helpful if you are a Marketing persona or do some sort of Church Communication/Promotion.

But maybe you are the opposite. Maybe you feel that this is the furthest thing from your job in the church. Everyone plays a part in the Marketing and Branding of a Ministry. From the pastors, to paid staff, to trustees, to voluneers, we all have a part to play. If you don’t know what yours is in your particular church then I hope that this series will help you.

I’m pretty pumped to give you guys some advice on something that I actually know a little bit about. I mean I love Children’s Ministry, but I am very much a Daniel-son grasshopper guy. And no I’m not an expert by any means when it comes to Marketing, but I got some skills, yo.

So hope that you get some useful tips from this lil thing! Let me know what you think when we get rolling!